Dealer and Distributor product configuration and ordering for products with a serial number.
If you are still getting your orders over the telephone, from your dealers and distributors or manufacturers representatives, then consider these reasons to improve your processes. Many of your competitors have already moved into the modern age, now is your opportunity. Nauvou, offers a web-based dealer and distributor communications solution, that requires no software, no hardware, simply a web browser for your staff and your distribution channel partners. Using Nauvou, you can efficiently and effectively manage your partner network. Your partners will all get the same exact message, communicated in writing, and you can know when and which exact employee got your messages. Product serial number tracking is maintained from the order, even before the serial number is assigned all the way through multiple owners.
Wow, can you read that fellow’s writing? Is that a 2 or a 7? With computer input from the web you don’t have to worry about what they ordered. Additionally, you don’t have to type it in again.
Here is your opportunity, every time a dealer or distributor logs in in order to place an order; they can be prompted to let you know what is working for them. What a huge opportunity to pass along the big successes to other dealers or distributors. If you’ve got a problem, it’s much better to know about the problem early and have an opportunity to address the issue.
- Cross Sell Capability
You have your direct customers on your web site. The site that you own and control, focused on your products. Most assuredly happy with you and your products. Take this opportunity to let them know about your other products. Maybe even what is working for other dealers and distributors.
- Direct communications with your customer
Ok, so you sell through representatives, it’s still very nice to have direct contact with the buyers. Perhaps some key issues are not being addressed by the rep channel, this is your chance to listen. If you have a problem, this is your one on one opportunity to show your mettle.
This is an opportunity to show your distribution channels that you are there for them. If you are changing the production schedule, keep your dealers and distributors close. Let them know that you expect big sales, and they should begin to carry more stock.
- Ownership of the channel
Don’t make the mistake of allowing your representatives to deliver all of your messages. They carry the messages from other clients, and sometimes that might not be in your best interest. This is your opportunity to keep your ear to the ground and know first-hand what your dealers and distributors need. Don’t get me wrong, I know that representatives are critical to your success, but that does not mean that you should TOTALLY rely on them. Carry your own weight and your representatives will appreciate you even more.
You can do this! Your sales will increase, and you will be more in control of your future!
I like to spend time outdoors, either boating or riding my bicycle. Since 2000, I've worked with manufacturers, creating systems to save time. You can reach me at email@example.com or firstname.lastname@example.org.